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TikTok - An Essential Medium
Who says marketing today doesn't mention social media. Developing content marketing and interacting directly with customers have become important ways to build brand loyalty. After Facebook, Instagram, Linkedin, TikTok has become the most downloaded app in the world. It's no longer just a medium that companies can use to reach a teenage clientele. Despite calls to restrict TikTok's reach, today more than 40% of users are 30 years or older. The objective of this workshop is to learn how TikTok works and what are the most effective actions to obtain interesting results and build a community. CONTENT ELEMENTS • Understand the TikTok platform, its features, and its benefits • Best practices for effectively using this social medium • Maximize your impact on TikTok with original content MATERIAL PROVIDED Each participant receives a workbook containing theoretical elements and various exercises. TEACHING APPROACH Using interactive presentations, individual exercises, and online navigation, you will use several tools to better understand what TikTok is and how to integrate it into your business strategy.
Conference · Talk
Free